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Our French savoir-faire

At Maison Flore, every creation is born from artisanal craftsmanship deeply anchored in the French textile heritage. We believe in the patience of time, the precision of the hand, and the quiet nobility of natural materials.
Our pieces are not produced, they are reborn. With patience and precision, Maison Flore handcrafts in France these exceptional century-old linens, weaving a bridge between ancestral and contemporary savoir-faire to write a new story made of poetry, renewal, and hope.

Artisanal & local production

Our couture is French, delicate and sustainable. Each creation is made to order or in limited editions. Born in our atelier-boutique on rue Charlot, in the heart of Le Marais, every piece carries the touch of a patient hand.

Here, the material is guided with intention, the gesture preserves its meaning, and upcycling becomes an art.

Every stage, from design to transformation, cutting to creation, unfolds within these walls. For our larger orders, we collaborate with small French ateliers and independent local craftswomen who share our devotion to excellence.

Made in Paris since 2020

Since its creation, Maison Flore has proudly carried the “Made in Paris” label, renewed each year and treasured since the very beginning. Through each piece, we seek to weave a dialogue between the artisanal techniques from the present and the past.

We work closely with seamstresses, embroiderers, ateliers, and suppliers devoted to preserving exceptional quality and local savoir-faire : from our GOTS-certified natural dyes and pure cotton linings to buttons crafted in France by “Living Heritage” artisans. Every partnership is an extension of our values, a commitment to authenticity, excellence, and French craftsmanship.

The art of the cut

At Maison Flore, alongside our hand embroidery and delicate upcycling techniques, we have cultivated another rare savoir-faire : the art of adaptable design. Guided by a singular expertise, each piece is conceived to enhance every silhouette, from XS to XL.

Subtle pleats, gathers, and refined details are placed with intention ; the result of patient research and the exclusive craftsmanship of our Paris atelier.

Made to order, in the spirit of the antique Trousseaux

As the founder’s grandmothers once received their clients for bespoke fabric and embroidery commissions, Maison Flore perpetuates this family tradition by placing made-to-order creation at the heart of its approach.

Beyond our occasional drops and limited editions, each piece is crafted only upon request, never overproduced, never stored. This allows us to imagine unique collaborations with professionals and to co-create, hand in hand with our clients, singular, enduring, and timeless pieces. A living heirloom to be worn, celebrated, and passed on as heritage.

Inside Maison Flore

Discover our brand story

The art of upcycling

Discover our sustainability