Maison Flore is all about celebrating heritage, roots and Trousseau !
It all started with Marie, Flore's great grand-mother, who was a Trousseau embroiderer in Marseille. In 1901, at the age of 19, she launched her modest "Maison de Broderie" for the inhabitants of her district. She then passed on her know-how to her daughter Berthe, who did the same with her daughter Josiane.
From the old French word "trousser" which meant "to pack", the Trousseau was intended to accompany women in their new life as a young bride. Made up of sustainable and solid bedsheets, household, body linens and many other pieces, all these treasures were collected and hand-embroidered, by women and for women.
Fascinated by this precious family heritage her mother took care to pass on to her, Flore has long dreamed of bringing back to life these outstanding materials and launched Maison Flore to carry on her maternal story.